Digital Media
Certificate in Digital & Social Media Journalism
Grow real audiences on social platforms with ethical, data-informed digital journalism.
Kasun Jayawardena · Senior Lecturer
8 weeks
3 lessons
2 enrolled
Certificate
About this programme
A practical certificate for journalists and content creators. Cover platform strategy, content calendars, community management, analytics and platform ethics. You will leave with a live portfolio project on a platform of your choice.
Learning outcomes
- Build and execute a social content strategy
- Read and act on platform analytics
- Manage online communities ethically
- Produce multi-format social content
Syllabus
1
Social Media Strategy
Platforms, audiences, content calendars and community.
2
Analytics & Growth
Reading the metrics that matter and growing responsibly.
What's included
- Recorded video lectures
- Live classes (Zoom / Google Meet)
- Assignments with rubric feedback
- Auto-graded quizzes
- Course discussion forum
- Downloadable notes & resources
- QR-verified completion certificate
- Lifetime access to materials